Remaining Relevant is Hard

The world is changing faster than ever. Shifting demographics, emerging technology, and evolving best practices keep United Ways on their toes as they work to remain relevant in their communities.

Communicating, Community Impact, Donors, Volunteers, WebinarsSarah PiperJuly 5, 2017Relevant, Relevance, Community, Communicate, Change, Positioning Your United Way for 2020, WebinarComment

Encouraging Supporters to Share Their Story

Is your United Way sharing stories on your website? If so, are they stories about your United Way or your partner agencies?

Communicating, Community Impact, Donors, Marketing, Partner agencies, Results, Stories, VolunteersKaseyFebruary 16, 2017story, impact, community, Live United, board members, social media, issue focus, storytellingComment

Where Did Your Donors Go?

Many United Ways have faced the challenge of decreasing numbers of donors. Frequently, United Ways tell us that their donor rolls have dwindled over the years, no matter how hard they try to attract and retain new donors.

Volunteering & Seeing the Impact

My family and I volunteered for Habitat for Humanity of Kent County this fall in memory of my aunt Peg who passed away from cancer earlier this year.

Volunteers, Stories, Communicating, Results, ThankingKaseyDecember 14, 2016volunteer, impact, storyComment

Make It Awesome! Affinity Groups

Does your United Way offer an affinity group that people can be a part of to make an impact on a specific issue in your community?

Make It Awesome!, Issues, Donors, Volunteers, Younger GenerationKaseyAugust 4, 2016affinity group, impact, issue, donor-centric, issue focus, Direction-Setting ProcessComment

Jump Higher or Leap Farther?

Over 20 years of helping United Ways with their strategic planning has taught me many lessons. For example, it is nearly impossible to predict the future, so developing a strategic plan for more than the next three years is merely guessing at what the future holds. More recently, I have learned the lesson of jumping vs. leaping.

Campaign, Donors, Fundraising, Strategic Planning, VolunteersGaryJune 8, 2016strategic plan, Strategic Planning Process, workplace campaign, Volunteers, donors, issue focusComment

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